HOW TO GET MORE SALES FOR YOUR ONLINE COURSE FOR FREE
HOW TO GET MORE SALES FOR YOUR ONLINE COURSE FOR FREE
1. Share a preview of your online course on YouTube!
Along with running your ads, posting a FEW of your course lessons on YouTube is a great and free way to advertise! The most important thing to do is to add a link to your FULL COURSE in the description!
Click HERE for my example of my health and fitness course, "The Magic Hour".
2. Get interviewed and involved in podcasts!
This will take a bit more time and research than the point that was listed above. The best thing about podcasts is that they are a free and useful way to get your product known to more audiences than what you may know is out there. Research podcasts that you like and that are based on the same subject matter that your online course is in. Reach out to them and let them know you are interested in their podcast and would love to come on and talk about your product. Don’t be afraid to reach out to more than just one either.
Click HERE for my example of when I went on the podcast, "Soul Greatness Podcast" hosted by Romeo Marquez Jr. to talk about my online course, "The Magic Hour".
3. Host a webinar with a joint venture partner!
This option will also take a bit more work and research than what was previously discussed. Find somebody who is in a similar industry as you who would want to collaborate on hosting a webinar. Make sure you do most of the heavy lifting yourself - don’t rely on the other person to do all of the work for you!
4. Create an Affiliate Program!
Similar to the one mentioned above, this will also take some work and research as well! The best thing about affiliate programs is that you and other people with similar branches of the industry you are in can promote one another and gain more clients for the other person! This is a great long-term, free strategy. But be aware - it does take a good amount of effort.
Side note: If you use Kajabi at the Growth Plan level, then the affiliate program is already included! If you are at the basic level plan, then it is always easy to upgrade so you can get this added perk. Click HERE to upgrade your plan!
5. Go live on social media!
Platforms such as Facebook, Instagram, and Youtube are great ways to engage with your audience to learn from them and see what they need and want from your product. After you have a live video, you can always save, edit, and keep reposting it for future use!
6. Write a press release - backlinking! (Free AND paid options listed below)
In the video, you will probably notice I get a little ahead of myself and dive right into the BEST and EASIEST ways to get a press release out there. Below, please find both options since I did not really talk too much on how to do it on your own and for free. In all cases, whether you hire somebody or not, DO NOT FORGET to include a link to your website/online course so that people know where to go after they see the press release!
For Free:
If you would like to learn how to write your own press release, click HERE to get step-by-step instructions. I found this to be extremely clear and easy to follow.
To learn how to submit your own press release, please find the link HERE. This will also give you step-by-step instructions.
To get some in-depth information about what editors and journalists look for in a pitch, follow the link HERE to understand.
Paid:
The best way to write a press release is by hiring somebody through Upwork, Fiverr, or any other job search engine to write an official press release on your company, product, and online course.
After doing so, you can go to the website PRWeb.com and pay a fee (fees vary depending on which package you choose) and they will publish the press release on a few different websites and backlink your link!
7. Publish your course on an online course marketplace!
Websites such as Udemy are great free and fast ways to start promoting your online course. It is extremely easy to upload your course on Udemy. They do all the marketing, advertising, and branding for you and you don't have to follow up or do anything additional with it. You can let your course just be while you reap the revenue.
To view my course "The Magic Hour" on Udemy, click HERE.
To view the other example that I listed in the video, click HERE.
In Conclusion...
It is unreasonable to try to do all of these strategies at once! Plus, some of these will not fit your business, but I suggest that you get started now and implement at least one of them so that you can start generating additional sales.
